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      Business leaders learn social media

      Tuesday night was Dickinson County's first-ever, face-to-face business after hours event at Pine Grove Country Club in Iron Mountain.

      There was a long line of people eagerly waiting to get into the face-to-face event. This business after hours circulates around social media and how businesses can use it as a marketing platform.

      "Everybody's on social media, grandmas on it. It's just another way for a business to reach out to a business that they served. It's another way for a business to get that message out and get people into their doors," said Troy Parkins of Barrington Broadcasting. Roughly a billion people use Facebook, making social media increasingly more desirable for businesses to connect with customers.